Tuesday, December 7, 2010

Dear radio commercial,

Can you please refrain from making any more jokes about women and their shoes? Yes, we get it... women on TV (and presumably, some women in real life) enjoy wearing cute shoes. But is it really necessary for the company selling snowmobiles to tell us to imagine how many pairs of shoes the $2800 in savings will buy us? Or for the shoe store ad that followed to tell us that high heels are a sign of class? Someone should have told that to Karl Marx... here he was doing a complex analysis of capitalism, when he really should have been looking at women's feet this whole time...

Rest assured that if I am going to spent thousands of dollars on any item, if I will be measuring the savings based on a sale price, it will be in dollars, not shoes... and this is coming from someone who owns about 20 pairs of shoes (which I think is a lot).

I am trying to imagine a similar commercial directed towards men... what would the savings be measured in... beer? I like beer more than I like shoes...

1 comment:

  1. There was a David Suzuki commercial a while back, about conserving energy (resulting in more money to buy more beer). It was directed to the “dads” of the household no doubt.